Learn about Facebook’s secret algorithm, which decides why some friends seem to pop up constantly, while others are never shown.
Every time you write something on Facebook, it will appear in the news update of all your friends, or at least that is the case in theory. In reality some of us will find that no one sees what we write, while others are shown in the updates all the time, why is that?
The fact is that Facebook uses an intricate algorithm that weights who our true friends are, not to mention which of these friends that are the most interesting. You’ve probably noticed that most of the updates that you see usually comes from your closest friends. Old classmates and colleagues that you don’t contact often will not show up as often. Exactly the same filtering is done for you and your posts.
And this is where the harsh reality of life comes into play. If Facebook considers you as a person with few friends and little appeal, they will choose not to show your updates, and instead show updates from people who are considered to be more popular.
Now, journalists in The Daily Beast has sat down to figure out exactly how Facebook proceed to estimate your popularity. They created a test account and experimented to discover the how the algorithm behind this actually works. And as they write, “some remarkable findings began to emerge”.
These are their 10 tricks to ensure that Facebook makes you popular: