TweeDeck today confirmed that they have been acquired by Twitter for $40 million, after a long spring with negotiations.

TweetDeck is one of the most popular Twitter clients, and Twitter is working hard to increase support for more client platforms and operating systems. The easiest way to get there is by acquisition.

The deal was completed yesterday and TweetDeck has now made an official statement:

I am extremely happy and proud to let you know that TweetDeck has been acquired by Twitter. We completed the deal on Tuesday and are now in the process of “joining the flock”.

The past three years have been an epic journey, with many highs and lows, accompanied by the constant thrill of never really knowing what to expect next. We’ve grown from one team member and a single user, to a team of fifteen and a user-base of millions. The reason for this growth is simple – our unwavering focus on providing high-quality tools and services for the Twitter-centric power-user. This has always been our core audience – the most active, influential and valuable users of Twitter and social media in general. Quality over quantity.

It is precisely for this reason that Twitter has acquired TweetDeck. The mainstream Twitter user-base is well catered for by and the official mobile clients. And by becoming part of the official platform, TweetDeck will now fill that role for brands, influencers, the highly active and anyone that just needs “more power”.

Change may well be inevitable, but we remain the same team, staying in London, with the same focus and products, and now with the support and resources to allow us to grow and take on even bigger challenges.

I’d like to finish with a big thank-you to all our investors for their support and guidance over the past few years, especially Betaworks, TAG, SV Angel and PROfounders. And of course a huge congratulations to the whole TweetDeck team – I’m extremely proud of you and this is a huge win for us all.

Time to celebrate!


Twitter had to compete with UberMedia for a long time to get this deal. UberMedia is a business company that develops applications for Twitter, but they are also a direct competitor.

UberMedia has managed to get a lot of users to use their Twitter apps, even though 3 of them, UberSocial, Twidroyd and UberCurrents, was blocked by Twitter during a short period of time.

“Our foremost desire is to continue to innovate on the Twitter platform and bring more users and usage to Twitter,” UberMedia marketing chief Steve Chadima said in a statement.

CNN recently reported that UberMedia are about to create their own micro-blog that could compete directly with Twitter.

(via TweetDeck, CNN)