The popular “Like” button has been one of the many fun features with Facebook for a while. With a simple click, you can follow a favorite group or band, and tell your friends what you like. You can also like articles and websites in the same way and tell the world what you follow.

Twitter has now been inspired by Facebook and a few days ago they announced the “Follow” button.

If you like a website or want to follow a Twitter account, you can just click on the “Follow” button. Currently, there are about 50 websites that have this feature. Among these are CBS, Fox News, IMDb, MTV and Vanity Fair, to name a few.

For publishers and brands, adding the Follow Button to your website and using Twitter to stay connected with your audience is a powerful combination. People who follow your account are much more likely to retweet and engage with your Tweets, and to repeatedly visit your website. Adding the Follow Button to your website is quick and easy, and you can configure yours right now at twitter.com/followbutton. 

(via Teknofil, Twitter Blog)